I just looked at tonight's tv schedule and ABC could be the biggest loser. ABC's decision to put the ESPY awards on ABC instead of ESPN could be one of the biggest scheduling mistakes in American tv history. Even the ESPN channels, which are the normal home of the ESPY awards, have more appealing programs. "Home Run Derby" and "the Pan American Games" are easily more appealing shows than a silly awards program whose big winner has been known for over a month.
The E! network which is owned by NBC is taking advantage of the free
publicity ABC has provided about "Killer" Jenner to run three 1-hour
programs about Jenner becoming a female impersonator.
The last I heard Jenner is not having surgery to become a woman by
replacing his male genitals with female ones. Thus he will
be a female impersonator rather than a woman. If I
were actually interested in seeing Jenner in a dress I would watch
those programs instead of sitting through nearly three hours of a
program I wouldn't otherwise have an interest in just to see him get
an award. E! or news programs will likely show the award
presentation later. NBC itself has "America's got
Talent" for the first hour followed by a reality show called
"American Ninja Warrior".
The 3-hour length of the ESPY award program makes it much less
attractive to viewers. The length implies the program
will feature a lot of award categories most viewers won't be
interest in. One of the most common complaints about
awards shows is that they are toooooooo long. One of the
biggest reasons people sit through awards programs is to find out
who wins. ABC had eliminated the mystery by saying the
big award will go to Jenner.
Of course ABC could not very well suggest that Jenner was competing
against others for the award. If others were being considered
for the award their efforts would be shown. ABC couldn't very
well show a clip of Lauren Hill playing her last basketball game to
raise money for cancer research followed by a clip of Noan Galloway
competing on "Dancing with the stars' using an artificial leg and
then show Jenner putting on a dress. If they did
that one would believe Jenner was a legitimate winner.